RESEARCH.
STRATEGY.
COMMERCIALIZATION.
CONSULTING FOR VALUE
We help healthcare clients manage change and identify commercially viable strategies for growth.
MARKET INTELLIGENCE
Primary and secondary research into market
drivers, market size, growth opportunities,
competitive landscape, and market tolerance considering healthcare payment reform and epidemiological shifts.
STRATEGIC PLANNING FOR GROWTH
Strategic facilitation and planning to develop impact oriented earned revenue strategies for competitive growth considering risk based contracting, value based care, and population health.

GO-TO MARKET
STRATEGY
Growth oriented strategy for commercialization including consumer engagement, digital marketing, channel access, GTM strategy, public/private partnerships, and demand generation to drive service delivery.

DEVELOPMENT & CONTRACTING
Business development and strategy for contract negotiations on shared risk/shared savings to drive earned revenue and sustainability to enhance mission.


The Focus Group represents decades of work and expertise across all 50 states and across 15 countries.
Client segments include:​
HEALTHCARE PROVIDERS
Hospital and health systems
CINs and IDNs
Multi-specialty providers
Ancillary care providers
Behavioral health
Home health and hospice
Skilled nursing facilities
INVESTORS
Private equity
Venture capital
Angel
Family offices
Opportunity zone funds
PHARMA
Retail / mass market
PBMs
Wholesalers
Mail order pharmacies
Manufacturers
PAYORS
Medicaid MCOs
Medicare Advantage
Commercial
LTSS/MLTSS
State Medicaid Offices
ACOs (commercial and Medicare)
Risk based contracts
MEDICAL DEVICE &
HEALTH TECH
Diagnostics
Therapeutics
EMR
Compliance
Revenue Cycle
PUBLIC HEALTH & NON-PROFIT
Community foundations
FQHCs and CBOs
State and local health departments
School-based health
Global health programs
K-12 / early childhood education
INNOVATION PROGRAMS
The Focus Group is committed to building new innovation programs across Medicaid and Medicare payors and providers . This is coordinated through Adaptation Health
MEET US
The Focus Group is founded on the principles of innovation, value, and growth. It combines decades of commercialization experience and utilizes dozens of subject matter experts to deliver value. We have deep expertise in public health, healthcare, and non-profits and understand the complex needs of patients, clients, and consumers.
We attempt to find critical pain points and focus on effective solutions that maximize your resources and respond to the needs of clients and their customers.

DAVID KULICK, MPH
Managing Director
David Kulick is the founder and Managing Director of The Focus Group Consulting. He is an innovation and commercialization expert.
David earned his MPH from Tulane University, Bachelors in Chemistry from the University at Buffalo. Early in his career, he worked on the ground with communities and vulnerable populations as an AmeriCorps Volunteer and then with the U.S. Peace Corps in South Africa. David has worked in a variety of contexts on healthcare implementation and development on the Global scale including education-technology projects in India, on health technology Ebola response with the WHO in West Africa, and on HIV/AIDS technology projects in sub-Saharan Africa with USAID.
David has worked for the last eight years as a healthcare consultant focusing on population health, high impact innovation, earned revenue generation, and commercialization.

KYLE MURPHY, MBA
Senior Associate
Kyle is a researcher and process expert with experience working with vulnerable and marginalized populations in New Orleans. Kyle served in AmeriCorps and worked as an elementary school teacher at a high-needs school and in non-profit operations. He focuses his work on addressing vulnerable populations' needs and facilitating innovation in Medicaid.
He holds a BA in History and Political Science from the University of New Hampshire and an MBA from Loyola University New Orleans.

JONAH MINK, MD
Associate, Clinical Care
Jonah Mink is a Family Medicine boarded physician and social impact consultant. He completed his residency in Family Medicine and Community Health at University of Pennsylvania. He has created and/or collaborated on dozens of social innovations and startups that improve the delivery of medical care to underserved communities.
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He currently serves as the Medical Director for several startups and coaches health care organizations on innovation, ideation, growth, and strategy. He has particular expertise in building multidisciplinary public-private partnerships to advance primary care and social justice. He has deep expertise in new models of technology and relationship-based care delivery that address access gaps and improve care both in the United States and abroad.

DIVYA BHAT
Associate, Private Equity
Divya is an expert in private equity acquisitions and M&A with +13 years of experience working on a number of buy-side and sell-side healthcare deals.
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She has raised +$250M in capital for physician service organizations and has worked across various specialties including radiology, fertility, orthopedics, and dentistry. Divya has a BS in Finance from Penn State University.

SHAILJA VAGHELA, MPH
Senior Associate, Life Science & Health Economics
Shailja has over 10 years of experience in health economics, epidemiology, medical research, and market forecasting working with life science companies, hospitals, payors, and public health organizations. She is an expert in pharma and healthcare modeling and big data and has worked with dozens of F500 healthcare organizations.
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She has worked across a wide range of topics including drug reimbursement, global value dossiers, clinical trials, pricing models, and economic impact analyses. She holds a Master of Science, MBA in Pharmaceutical from IIHMR, and MPH in Health Policy from Harvard University.

NAVEEN RAO, MHS
Associate, Social Determinants
Naveen's research has shaped the national dialogue on the market opportunities for social determinants of health technology, consumer-centric models of care, and other topics. He has worked with dozens of startups, corporations, and non-profits on market and product strategy in areas of diabetes, peer support, behavioral health, analytics, telehealth, and consumer engagement.
He was formerly a market analyst at Chilmark Research where he authored numerous reports on consumer-facing technology for population health management. He also led digital health strategy for the LIVESTRONG Foundation and led a portfolio of policy and analytics projects at the Alliance of Community Health Plans (ACHP). Naveen has a MHS and BS from Johns Hopkins University.

GEORGE GORDON
Associate, Healthcare Growth
George Gordon advises early stage and growth companies in the areas of business and go to market strategy, scaling and fund raising.
George has been CEO and of multiple companies and has significant experience in organizational growth, M&A, and technology strategy. George currently serves on the boards of the Florida High Tech Corridor Council, the Tampa Bay WaVE, the TechStart Foundation and as Chairman of the Board of The Florida NEXT Foundation. He also serves on the Board of Directors of TAO Connect and on the Advisory Boards of LumaStream and Focus Point Technologies.
George is a graduate of the United States Naval Academy, and served for 26 years in the US Navy.
The Focus Group represents a broad network of subject matter experts with deep expertise across the following domains:
INSURANCE (PAYORS) EXECUTIVES
CONTRACTING/LEGAL EXPERTS
PRODUCT EXPERTS & DEVELOPMENT
MEDIA & MARKETING EXPERTS
POLICY
EXPERTS
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MARKET
RESEARCHERS
HOSPITAL EXECUTIVES
HEALTH TECHNOLOGY EXPERTS
DATA
SCIENTISTS
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INVESTORS
BEHAVIORAL HEALTH
EXPERTS
PHYSICIANS & CLINICIANS
GET IN TOUCH
Tel: 716.864.5070